Can you imagine being the face of YSL Beauty? YSL Beauty is calling on confident, unapologetically unique individuals to take the spotlight in its first-ever Global MYSLF Open Casting. The winner will become the face of the next MYSLF campaign, celebrating authenticity, confidence, and fearless self-expression.
From January 17 to February 3, 2025, express your personality by creating a short video inspired by the theme: “It feels so good to be MYSLF.”
Here’s How to Participate:
- Create a video (up to 1 minute) that captures your interpretation of this theme “It feels so good to be MYSLF.”
- Share your video on Instagram or TikTok (whichever feels more you).
- Tag @YSLBeauty (Instagram/Tiktok) and use the hashtags #MYSLFOPENCASTING and #YSLBeautyMY to qualify. Make sure to post by February 3, 2025 – entries without the tags or hashtags will not be considered.
Pro tip: Authenticity and creativity are key, so don’t hold back!
YSL Beauty’s expert panel will look for authenticity, creativity, and the undeniable ability to capture the MYSLF essence. The winner will be announced during the week of February 3, 2025, so don’t miss your chance to step into the limelight.
Ready to be the new face of MYSLF? The stage is yours.
Read also: YSL Beauty Unveils MYSLF Fragrance with Immersive Pop-Up in Kuala Lumpur
