Western beauty (W-beauty) has it charms just like its Asian counterparts. From skincare to makeup, both cultures have different styles of application and products. So to learn more about what makes W-beauty different, here are 7 differences between Asian and Western beauty:
1.Time spent on beauty routines
W-beauty: It’s all about multi-purpose products that cut short your beauty routine from the steps to the products you need to complete your routine.
Asian beauty: Beauty routines are like a ritual. Priority goes to ticking off all the steps in their extensive beauty routine from 10-step or less, as long as all the steps are covered.
2. Skincare VS Makeup
W-beauty: Makeup plays a big role in W-beauty to help to cover up blemishes, dark circles, and other skin issues to give skin a flawless look.
Asian beauty: Skincare is more important, where the healthier your skin is, the less makeup you need.
3. Natural VS Medical
W-beauty: Medically-proven or tested products are more common in Western beauty where you can find terms such as dermatologist-tested, medically-proven, and more on Western brands.
Asian beauty: Skincare and makeup products are mostly aimed to contain natural ingredients from fruits, vegetables, herbs, and animal excretions (like snail slime) because people are more keen on using less chemicals in their beauty routine.
4. Light makeup VS Heavy makeup
W-beauty: Hollywood has a huge influence on Western makeup styles, from heavy contouring and highlighting to wearing colourful shadows for the dramatic eye look.
Asian beauty: Less is more for Asian beauty where only light and natural makeup is needed to enhance your skin and features. Shades of coral, peach and pink are used a lot while bronzing is not that common.
5. Skincare steps
W-beauty: Western beauty brands usually start from 3-step (Cleanser-Toner-Moisturizer) to gradually, 4 to 5-step in their skincare routine.
Asian beauty: From 10-step to up to 15-step skincare routine, Asian beauty doesn’t want to cut any corners when it comes to their skincare.
6. Dewy skin VS Matte skin
W-beauty: When it comes to makeup, W-beauty style prefers a matte skin finish so they can highlight and contour to create more dimension to their makeup.
Asian beauty: Healthy, glowing skin is a big hit in Asian beauty, hence products that offer moisture and glow to the skin is popular to give the skin a radiant look.
7. Packaging styles
W-beauty: Sleek, classic packaging is what makes W-beauty products feel luxe and easy to carry around.
Asian beauty: Cute, innovative packaging is one of its charms but sometimes, it could be too bulky or too complicated to be packed for traveling.
Expand your K-Beauty & J-Beauty knowledge during your free time by clicking on the titles.
Read also: #PamperMyBeauty 2018 W-Beauty: Skincare & Makeup Trends That We’re Loving This Season