Wella Professionals’ Global Creative Director for Care and Styling, Eugene Souleiman has been appointed by the iconic hair styling brand, ghd as the brand’s Spring Summer 2018 fashion week ambassador. Eugene and his team will be using the full range of ghd tools to create Souleiman’s much anticipated runway looks.
Beginning backstage at the Jeremy Scott SS18 show in New York on September 8, Eugene and his team will exclusively use the ghd award-winning range of stylers – including the ghd platinumTM styler – ghd hairdryers, brushes and the curve curling range to create the hotly anticipated hair trends for the coming season. Souleiman will also be involving in other high profile shows such as Preen by Thornton Bregazzi, Versus Versace, Tommy Hilfiger, Acne and Thom Browne amongst others, in New York, London and Paris.
In addition to this partnership, ghd tools will also be used backstage at the Alexander Wang show in New York on September 9 by session stylist Guido Palau and his team, and the Julien Macdonald show in London on September 18 by ghd global ambassador Adam Reed.
Read also: Ghd Wanderlust Collection: Where Will Your Hair Take You?
