With attention-grabbing eyes and flawless skin, bring out your drama with the new Elizabeth Arden Drama Defined Colour Collection. Create statement eyes with the Standing Ovation Mascara, High Drama Eyeliner, and limited edition Eye Shadow Trios. Achieve a flawless complexion to obtain a no-makeup, makeup look using the High Performance Blurring Loose Powder, applied with the High Performance Powder Brush. Correct imperfections with the Stroke of Perfection Concealer completing the look.
Learn more about the collection below!
Standing Ovation Mascara (RM127)
The supersized mascara brush along with the smooth, fibre infused formula gives your lashes that va-va-voom volume and curl just like a ‘false lash’ effect that’s smudge-proof and flake-free! The formula is also infused with Marula Nut Oil, Panthenol, and Antioxidants to nourish your lashes and it’s clinically proven that your lash volume will increase by 128% too. It comes in Intense Black and Intense Brown shades.
High Drama Eyeliner (RM112)
This creamy liner has a dual-ended applicator that lets you get a perfectly smooth line or a soft, smudged look. It’s also dermatologically and ophthalmologically tested, wax-based, waterproof formula that wears for up to 16 hours. Here are two other benefits of this creamy eyeliner:
- Flexible Film Former: Helps provide comfort and long-lasting
- Rice Bran Wax: Skin conditioning agent providing a creamy feel
It comes in six shades!
Stroke of Perfection Concealer (RM133)
The smooth formula covers dark circles, blemishes and imperfections while reducing the look of puffiness and giving your skin a natural glow. Three other awesome benefits of this concealer:
- Brazilian Christmas Berry: Reduces the look of puffiness and dark circles.
- Polymers: Brightens natural appearance and diminish the look of fine lines.
- Jojoba Ester: Provides skin balancing benefits.
- Nylon 12 + Hylauronic Acid: Smoothen your skin.
Limited Edition Eye Shadow Trio (RM137 each)
These matte powder shadows are ophthalmologist-tested and can be used dry and wet for a more intensive colour payoff! These two eyeshadow palettes are also enriched with:
- Vitamin E: Conditions and nourishes your eyelids
- Spherical Complex: A blend of four silky, spherical ingredients that impart a bouncy, cream-like texture to easily glide across the lids and gives a soft-focus effect too.
- Retinyl Palmitate: Blurs the appearance of fine lines and wrinkles on lids.
- Mica Based Pearls: Mineral pearls of mica and titanium dioxide help reflect light and diffuse sparkle, giving a multidimensional look on your eyes.
High Performance Blurring Loose Powder (RM231)
You’ll love the shine-free, natural finish this powder gives to your skin, imagine a flawless ‘no-makeup, makeup look.’ Whether worn on its own or used to set makeup, the soft focus technology imparts a smooth, even complexion. The powder comes in a convenient, touch-up-ready package, including a mirror, swivel mechanism for precise dosage, and a space for the sponge applicator. It comes in five shades such as Translucent, Light, Medium, Medium Deep, and Deep.
- Ceramides 1,3 & 6: Help reinforce skin’s moisture barrier so skin looks smooth and healthy.
- Nylon 12 + Hylauronic Acid: Smoothens your skin.
- Polymers: Optical diffusers that diminish the look of fine lines.
- Mineral Powders: Minimizes shine and dryness of your skin.
High Performance Powder Brush (RM139)
This supersized kabuki brush is the perfect fit with the High Performance Blurring Loose Powder, giving your skin the perfect, even coverage for a flawless finish.
The Elizabeth Arden Drama Defined Colour Collection will be available from April 2018 onwards at Elizabeth Arden counters at Parkson KLCC, Parkson Pavilion, Parkson One Utama, Parkson Gurney Plaza, Parkson Plaza Merdeka, Parkson Ipoh Parade, Aeon Mid Valley, Aeon Kinta City & Isetan The Gardens Mid Valley. It’ll also be available online at Hermo, Zalora & Lazada.
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