K-pop Star MINNIE Joins 3CE as New Asia Ambassador

K-pop Star MINNIE Joins 3CE as New Asia Ambassador (Photo courtesy of 3CE)

3CE STYLENANDA, the trendsetting Korean cosmetics brand, has announced the appointment of MINNIE from the popular K-pop group (G)I-DLE as its new Asia Ambassador. This exciting partnership brings together MINNIE’s vibrant personality and strong influence with 3CE’s innovative approach to color cosmetics.

Known for her unique style and expressive personality, MINNIE perfectly embodies the 3CE brand ethos. Her strong connection with fans across Asia aligns seamlessly with the brand’s goal of empowering individuals to embrace their individuality through makeup.

As the new Asia Ambassador, MINNIE will collaborate with 3CE to create captivating beauty content, sharing her makeup tips and tricks with fans. Her involvement will offer a behind-the-scenes glimpse into the world of K-pop beauty, showcasing how 3CE products can be used to achieve various looks.

3CE STYLENANDA is renowned for its bold and innovative approach to colour cosmetics. The brand’s focus on shades, creativity, and self-expression resonates with a global audience. With iconic products like the Multi-Eye Color Palette, Velvet Lip Tint, and Face Blush, 3CE has become a go-to brand for beauty enthusiasts seeking to experiment with different makeup styles.

This partnership marks a significant milestone for both MINNIE and 3CE STYLENANDA, as they embark on a journey to inspire and empower beauty lovers across Asia.

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