Celebrating four decades of innovation and empowerment, MAC Cosmetics hosted a glittering 40th-anniversary bash at Kuala Lumpur’s 404 Club last week. The event was a vibrant tribute to the brand’s unwavering commitment to pushing boundaries, celebrating diversity, and empowering individuals through the transformative power of makeup.
Social media stars and makeup enthusiasts came together, adorned in iconic shades from the MACximal collection. The evening underscored MAC’s legendary status in the makeup industry, particularly its legacy of creating inclusive and trendsetting lip products.
As part of the anniversary festivities, MAC reintroduces the coveted MAC40 Bringback shades, a curated selection of cult-favourite lipsticks from the brand’s impressive vault. These timeless classics embody MAC’s rich history and enduring influence, offering a nostalgic nod to the past with the same high-quality formulas beloved by makeup enthusiasts.
Always at the forefront of innovation, MAC further solidifies its lipstick leadership with the launch of MACximal – a reformulated and revamped version of its iconic matte lipstick. This powerhouse formula delivers intense, long-wearing color, exceptional comfort, and a luxurious matte finish in over 40 shades, including timeless favourites like Ruby Woo and Velvet Teddy alongside stunning new hues.
The 40th anniversary is a call to action. By declaring “I WEAR MAC“, individuals join a community that celebrates inclusivity, self-expression, and the power of makeup artistry. Whether on the red carpet or for everyday wear, MAC encourages everyone to embrace their unique beauty.
To mark this milestone, MAC is offering exclusive deals on Lazada. Enjoy exciting gifts with purchase, free shipping, limited-edition vouchers, and more! Additionally, in celebration of National Lipstick Day, both online and in-store promotions will delight loyal MAC fans and welcome new ones. Don’t miss out!
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