MAKE UP FOR EVER revealed its latest global artistic collaboration with R&B sensation, KEHLANI and her first launch, the new the AQUA XL COLOR PAINT cream eyeshadows and AQUA XL INK LINER liquid eyeliners. High performance, long-wear, waterproof colour collections for the eyes that are available worldwide from May 2017.
KEHLANI will be wearing all things MAKE UP FOR EVER throughout her performances, shoots and appearances so if you’re wondering what shades she’s wearing, you can always head to the MAKE UP FOR EVER store to find out!
“MAKE UP FOR EVER makes me feel powerful on stage because I feel like I look good – like I look like myself, so I can be confident and have fun. I also know MAKE UP FOR EVER makeup is not going to melt or come off while I’m performing, so I don’t have to think about what’s happening with my makeup,” said KEHLANI. “I feel very honoured to be part of the close-knit MAKE UP FOR EVER community. This is my first artistic collaboration with any brand and I am so happy to be in this amazing group of people who inspire me daily with their passion for makeup and for this awesome brand.”
The AQUA XL franchise, known for its extra-long wear, extra-pigmented colours and extra-easy glide, is tested on stage and in extreme conditions to ensure that colour stays on until you take it off. The new AQUA XL COLOR PAINT, a versatile colour cream eyeshadow, and AQUA XL INK LINER, a rich, liquid eyeliner, are available in several vibrant and neutral shades with maximum colour intensity and 24-hour wearing power.
“We consistently support the creativity and artistic spirit of charismatic talents with bold personalities,” said Nicolas Cordier, CEO, MAKE UP FOR EVER. “KEHLANI embodies the beautiful fearlessness of her generation. She is the perfect performer to represent the new AQUA XL product collections’ with high-performance formulas that never quit.”
An accomplished dancer with boundless energy and irresistible talent, KEHLANI epitomizes the spirit of the vibrant, unstoppable AQUA XL franchise. The two-time GRAMMY® Award-nominated has written several critically acclaimed tracks such as “Gangsta,” featured on SUICIDE SQUAD: THE ALBUM, “CRZY” and “You Should Be Here.” KEHLANI recently released her full-length debut album, SWEETSEXYSAVAGE, with great success.
The MAKE UP FOR EVER AQUA XL COLOR PAINT cream eyeshadows and AQUA XL INK LINER liquid eyeliners are available worldwide from May 2017.
For more information about MAKE UP FOR EVER locations, visit makeupforever.com/boutiques.
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SOURCE: MAKE UP FOR EVER