#NewIn: Marc Jacobs Beauty Drops Three New Eye Makeup Products This Month

This month, Marc Jacobs Beauty launches the new At Lash’d Lengthening and Curling Mascara for extreme length and curl, plus epic definition. Inspired by Marc’s love for an expressive eye, At Lash’d is joined by a luxe limited gold edition collection of gilded Eye-conic Shadows and Highliner hues.

At Lash’d Lengthening and Curling Mascara (MYR122)

 

Joining Marc Jacobs Beauty’s cult-favorite Velvet Noir Major Volume Mascara, this latest mascara launch adds instant length, definition, and curl for an elevated, full-extension lash look. The luxe metallic gold and black design was inspired by Marc’s love of stripes and represents the long, defined lashes that are achieved with at lash’d mascara.

The innovative brush features wavy bristles that are designed to evenly coat each lash from root to tip for buildable volume and length. The innovative vegan formula features lash conditioners biotin peptide and provitamin B5, plus lightweight plant waxes to help build instant lash volume with a lightweight feel—without flaking or smudging.

Eye-conic Multi-Finish Eye Palette in Extravagance! (RM225/Limited-edition)

 

The eyeshadow finishes in each eye-conic palette are inspired by textiles and layering so you can be the ultimate stylist too. Comes in four fashion finishes – buttery matte velvet, shimmering satin, sparkling silk, and metallic lamé, this specially curated, limited-edition palette features a covetable mix of unexpected neutrals and smoky gilded shimmers in covetable metallic gold packaging. The ultra-luxe, super-plush shadow formulation covers lids in velvety-rich pigment so you can make the ultimate impression.

Highliner Gel Eye Crayon (RMM113/Limited-edition)

Marc’s bestselling liner makes a bold statement this summer in 5 new limited-edition shimmering shades – now in luxe metallic gold packaging. These new shades were designed to complement the new eye-conic multi-finish eye palette in extravagance!

It’s like a gel-pot liner encased within a crayon, highliner glides on smoothly for a flawless, precise application for 12-hour waterproof wear. A built-in sharpener helps shape the pencil into a perfect point for an instantly sharp look. Its effortless gel formula allows easy glide-on and its super-rich shimmering pigment and a flexible formula makes it easier than ever to line it, smudge it, or layer it for a shimmering smoky eye.

The new At Lash’d Lengthening and Curling Mascara, limited-edition Eye-conic Multi-finish Eyeshadow Palette in Extravagance! and 5 new Highliner Gel Eye Crayon shades will be available from July 30, 2020 at sephora.my.

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