Supergoop!, the experts in SPF, opened its doors to the first Glowtel in Southeast Asia for two weekends from 11 May – 21 May, in celebration of its iconic Glow collection. The brand emphasises the importance of wearing SPF daily to protect against harmful UV rays and blue light.
In collaboration with Else Retreats, Supergoop! hosted an experiential takeover at the luxury wellness hotel, featuring over 100 of its Super Squad members from Malaysia, Singapore, and Thailand, including notable personalities like Mimilana and Christabel Chua. The event aimed to bring a dose of sunshine and a whole lot of Glow for two weekends in May.
This SPF expert introduced two new products as part of its Glow franchise at the Glowtel event – a new shade launch for its iconic Supergoop! Glowscreen SPF 40 and the new (Glow)Setting Powder SPF 35. The event featured a Glow and Go station where consumers could try out the products and get flash makeovers, as well as a discovery area with exclusive retail partner, Sephora. To be eligible for a Gift With Purchase, consumers needed to scan a QR code and make a purchase through Sephora’s in-app, and share their order number. With any full-size Glowscreen SPF 40 purchase, they would receive Supergoop!’s (Re)setting Refreshing Mist 15ml. Additionally, with a purchase of any Supergoop! product on top of the full-size Glowscreen SPF 40, they would receive Daily Dose Bioretinol+ Mineral SPF 40 6.5ml and a Glow Utility Bag. The event also featured a curated popsicle from local vendor Popman.
Achieve that lit-from-within glow with Supergoop!’s Glow collection from face to body that delivers hydration with nourishing ingredients while ensuring all day protection against UV rays and blue light.
- Supergoop! Glowscreen Body SPF 40 (RM210)
- Supergoop! (Glow)Setting Powder (RM174)
- Supergoop! Glowscreen SPF 40 in Dawn (RM108)
- Supergoop! Glow Stick SPF 50 (RM129)
- Supergoop! Glow Oil SPF 50 (RM186)
Read also: Supergoop! Launches a Next-gen Daily SPF
