Laneige Beauty Road 2017 makes its third return this year at Mid Valley Megamall’s Centre Court from 9th May to 14th May 2017 featuring the latest additions to the Sleeping Mask, skincare, and makeup range.
The beau-tastic Laneige Beauty Road 2017 event is filled with games, contests, giveaways and a K-beauty experience area where one can learn everything one needs to know about K-beauty. The exclusive experience area includes a scent bar experiential zone, scented card wall – where various illustrated cards with different scents are featured – and more.
You also get to shop for the new Eye Sleeping Mask, limited edition Lavender Water Sleeping Mask and four new flavor variants to the Lip Sleeping Mask – Berry, Grapefruit, Apple Lime & Vanilla which was launched at LANEIGE Beauty Road 2017. Not forgetting the Water Bank Double Layer too, to complete your Water Bank range.
Formulated with the latest moisture locking technology, the LANEIGE sleeping mask range provides the optimum level of care not only for the face and lips but also the eye zone with the inclusion of the all new LANEIGE Eye Sleeping Mask. Now your whole face is cared for!
LANEIGE Waterful Sharing Campaign 2017
Taking it further than just beauty notch, LANEIGE Malaysia’s commitment towards providing clean water to the rural community is being manifested through its continued collaboration with Global Peace Foundation (GPF). Carrying out the fourth installation of its corporate social responsibility (CSR) initiative, the ‘Waterful Sharing Campaign’ resumes with the beneficiaries of Kampung Binjai, Pahang and Kampung Ulu Geruntum, Perak set to receive an additional four (4) water filtration systems; in addition to the previous installments. This year, the campaign will see LANEIGE raising RM100,000 through the sale of its ‘Refill Me’ Water Sleeping Mask which now comes in a new Lavender Scent for a limited time. Customers will receive a complimentary ‘Refill Me’ limited edition water bottle along with the purchase, in which RM10 from the sales will be directed towards the LANEIGE Waterful Sharing Campaign 2017 Fund to aid the installation of the 30 water filtration systems in the respective settlements.
“We are very excited for the third installation of Beauty Road and to be including more variants to our Sleeping Mask range, especially with the all new Eye Sleeping Mask. At LANEIGE, we strive to perfect our formulas best we could and to constantly push ourselves to provide only the best to our consumers. That said, resuming our CSR initiatives this year truly brings a sense of fulfillment,” says Foong Winnie, Brand General Manager of LANEIGE Malaysia.
There were also special appearances by social media influencers such as Isabella Kuan and Michelle Leong who shared presenting their views on K-beauty and their very own beauty secrets.
Don’t miss out on the once a year LANEIGE Beauty Road 2017 event! The roadshow ends on 14th May 2017.
For more information on LANEIGE, visit:
Website: www.laneige.com | www.laneige.com.my
Facebook: www.facebook.com/laneigemalaysia
Instagram: @laneigemy
Read also: Achieve Perfectly Hydrated And Radiant Skin With LANEIGE Water Bank Double Layering Oil
