SEKKISEI, the popular skincare brand known for its iconic blue bottles, is kicking off its 16th annual SAVE the BLUE: Ocean Project on July 1st! This long-running initiative highlights SEKKISEI’s commitment to environmental conservation and aims to raise awareness about the importance of protecting our oceans.
Since its launch in 2009, the SAVE the BLUE project has made a significant impact. Over the past 15 years, the project has successfully planted a staggering 20,211 coral polyps, contributing to the health of coral reefs across the globe. That’s an area equivalent to over 32 regulation-size swimming pools!
Originally focused on summer coral reef protection, the SAVE the BLUE project has broadened its horizons. Since 2022, it has also included snow conservation efforts, reflecting a commitment to “Saving our Blue Earth.” This year’s project will encompass activities in eight different countries and regions, including Japan, China, Taiwan, USA, South Korea, Thailand, Singapore and Malaysia.
In Malaysia, a portion of sales proceeds from SEKKISEI 2024 Save the Blue Themed product such as Sekkisei Classic Lotion, Sekkisei Brightening Essence Lotion, and coral-friendly sunscreen products like Sekkisei Skincare UV Essence Gel, Sekkisei Skincare UV Essence Milk, Sekkisei Mild Milk, and Sekkisei Tone up will be donated to International Coastal Clean Up via Reef Check Malaysia throughout July and August. By choosing SEKKISEI, you can support healthy oceans while pampering your skin.
Head to The Gardens Mall from July 12th till August 1st to visit SEKKISEI Save the Blue Pop-Up to learn more about coral reef protection! Explore their coral-friendly sunscreen products such as Sekkisei Skincare UV Essence Gel, Sekkisei Skincare UV Essence Milk, Sekkisei Mild Milk, and Sekkisei Tone up. Every purchase over RM200, you will receive a mystery gift (a cute plush!) and a refreshing drink!
SEKKISEI recognises the importance of educating its employees and customers about environmental conservation. Through annual “coral study trips,” staff gain firsthand experience with coral cultivation and beach cleaning activities. This fosters a deeper understanding of the project’s value and empowers employees to spread awareness.
To learn more about the SEKKISEI SAVE the BLUE: Ocean Project, visit the official website: sekkisei.jp/savetheblue.
Read also: SEKKISEI’s SAVE the BLUE Project: 15 Years of Protecting Our Oceans
