Bobbi Brown Cosmetics’ The Pretty Powerful Fund is awarding a USD$300,000 grant to She’s the First to educate and empower girls around the world in an effort to remedy gender inequality.
She’s the First is a New York based non-profit organization that fights for a world where every girl chooses her own future by teaming up with local organizations to make sure girls are educated,respected, and heard. As a brand with genuine history in supporting women’s empowerment fordecades, Bobbi Brown announced a newfound global partnership with She’s the First onInternational Women’s Day 2020 with an initial seed grant of USD$25,000.
The Pretty Powerful Fund’s support for girls globally will allow for local partners of She’s the First to increase access to education, mentorship and life-skills training for more than 9,000 girls, all while providing flexibility to adapt programs. This grant will also fund the Week of Action, a digital summit for She’s the First campus chapter leaders in the U.S. created to improve their advocacy efforts via educational tools, programming and mentorship.
The initial USD$25k seed grant made via The Pretty Powerful Fund helped develop the Global Girls’Bill of Rights digital tool kit, an online hub housing the first-ever Global Girls’ Bill of Rights, which outlines the 10 essential rights girls should be entitled to globally such as free and quality education, equality, protection, and more. The digital tool kit allows girls from all over the world to access the Bill and take action in their local communities. The Pretty Powerful Fund will continue to support She’s the First’s educational and developmental initiatives by providing strategic donations, supporting ongoing programming, and raising awareness for these initiatives.
For more information and to stay up to date on The Pretty Powerful Fund and She’s the First’s work, visit bobbibrowncosmetics.com/pretty-powerful-fund.
