lululemon has unveiled its inspiring ‘Together we grow’ campaign, spotlighting the brand’s commitment to community wellbeing and movement. Featuring ambassadors Park Seo Jun, Amotti, and Leah Simmons, the campaign kicks off with the #togetherwegrow Challenge, inviting communities across Asia, Australia, and New Zealand to collectively move for 1 million minutes. Once the target is reached, lululemon will unlock 1 million minutes’ worth of movement activities for local communities, reinforcing the brand’s mission to make movement accessible to all.
Launching September 10, lululemon’s campaign aims to empower individuals through movement and connection. The initiative is anchored by the ambassador collective and local activations, showcasing a range of lululemon’s signature products designed for stretching, training, and running. Highlighted items include the Metal Vent Tech Shirt and Pace Breaker Jogger for men, endorsed by Park Seo Jun and Amotti, and the Align collection for women, favored by Leah Simmons, which combines ultimate comfort and versatility.
Join the #togetherwegrow Challenge
lululemon’s #togetherwegrow Challenge invites everyone to move together and contribute towards the 1 million minutes goal. Until October 12, 2024, participants can join the movement by posting their physical activities with friends on Instagram using the #togetherwegrow hashtag. For each person featured, 30 minutes of movement will be added to the collective goal, bringing communities closer to unlocking 1 million minutes of movement activities.
In celebration of their new store opening at IOI City Mall, lululemon will be hosting exciting classes from 27 Sep to 6 Oct! Join them in achieving 1 million minutes of movement with activities like Pilates, pickleball, and more. Sign up through this link to secure your spot!
For more information on lululemon’s ‘Together we grow’ campaign, visit lululemon Together We Grow.
Read also: Lululemon Celebrates New Store Opening in the Gardens Mall KL with a ‘Get Into’ Community Event
