Today’s Gen-X has different vision habits because of multitasking where they are constantly shifting their near-vision view between smartphone, laptop, tablets, hard copy print materials and sometimes even with the television screen. The only thing holding them back from their active lifestyle is their weakening sight.
With this in mind, Essilor has launched its latest innovation, Varilux® X series™, a new premium progressive lens designed to reinvent near vision and deliver extended near vision within arm’s reach yesterday at Glasshouse by Seputeh.
“With Varilux® X series™ progressive lens, presbyopes can now swap between screens comfortably and seamlessly capture every detail within arm’s reach with high precision, extending their sharp vision by 100%, in width and length. They will enjoy outstanding sharpness, continuous vision, and fluidity from near to far, without having to adjust their arms or heads to see sharp at close and beyond. Presbyopes, we’ve found your sweet spot!” said Soh Wei Zhi, Professional Services and Business Development Manager, Essilor.
The Varilux® X series™ is developed using Xtend™, new revolutionary technology. With focused efforts on vision at arm’s length, this technology provides an impressive 75% match with wearers’ visual needs. A significant improvement of 59% on average compared to other premium progressive lens. This pioneer approach addresses the main limit of other progressive lenses – the need to adjust their heads or arms to have clear and sharp multiple near distances views.
Varilux® X series™’ customers can opt for further personalisation via Near Vision Behaviour (NVB), a new in-store personalization tool to get patient’s measurements. NVB is a new and simple measure that takes into account a wearer’s behaviour and posture while replicating a key and familiar activity at near, so that their own vision area is positioned and shaped where and how they need it. This new first level of personalisation will provide reliable and robust measurements of the wearer’s near vision.
“With its breakthrough new technology, today’s presbyopes can have a clearer near vision and we want them to see all the things in life worth seeing through the best lens – the Varilux® X series™. We want to encourage presbyopes that their age and vision does not need to hinder them from living their lifestyle. They can still see their best at any age,” added Soh Wei Zhi.
For more information on Varilux® and the latest Varilux® X series™, visit Essilor Malaysia’s official site, www.essilor.com.my.
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