Honouring commitment in its many forms from a diversity of real couples, Tiffany & Co. lastest campaign wants you to ‘Believe In Love’ this Valentine’s Day.
With an a Capella rendition of Alicia Keys’ iconic and Grammy®-award winning “No One.” playing in the background, the campaign celebrates the unique connection of each couple by showing only their hands in intimate, personal gestures that capture the emotional connection.
“As a brand that celebrates true love in all its forms, Tiffany is a destination for iconic, identifiable symbols of commitment, beyond the traditional,” said Reed Krakoff, chief artistic officer, Tiffany & Co. “This campaign celebrates love in a way that only Tiffany can.”
The campaign shows only each couple’s hands and initials. Their identities will later be revealed through a digital layer of the campaign, which will tell each couple’s stories and invite the audience to interact and share why they too believe in love.
The print campaign was photographed by the legendary Cass Bird, and styled by Alex White. The film was directed by Darius Khondji.
So set a date to…
For more information, visit Tiffany.com.
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