Crocs, the iconic footwear brand known for its “Come As You Are” ethos, has taken individuality to the next level with its first-ever pop-up experience in Kuala Lumpur. Held at Mid Valley Centre Court, from June 26th to 30th, the pop-up is a vibrant celebration of community, personalisation, and creativity.
The pop-up featured a giant Crocs clog, a “Jibbitz table” for personalisation, and a “Wall of Fame” showcasing Crocs’ collaborations with global designers like Salehe Bembury, Clot, and Simone Rocha.
Local talent also shone brightly. Acclaimed designer Kittie Yiyi created a series of unique Crocs adorned with her signature ribbons, while graphic artist Kenji Chai designed tote bags and stickers featuring his beloved dog Chaigo The Stray.
The media event, held on June 27th, drew in a crowd of fashionistas and trendsetters, who immersed themselves in the pop-up, customising each pair of Crocs with a variety of Jibbitz charms to reflect their unique personal style.
Visitors explored the latest Crocs collections, including the new S3 24 colourways and the exclusive ‘Stomp Fisherman’ collection with its chunky-yet-lightweight soles. Engaging workshops led by Kittie Yiyi, Kenji Chai, and the duo Joe Chang and Mia Chai further enriched the experience.
This pop-up exemplifies Crocs’ dedication to fostering a vibrant community in Malaysia. By celebrating local talent and offering unique experiences, Crocs reinforces its brand ethos – to empower individuals to express themselves authentically. As the brand expands globally, it looks to strengthen its local roots and build lasting connections within the Malaysian fashion scene.
Discover more about Crocs and its latest collections at its stores near you or online at crocs.com.my, and join the celebration of self-expression and creativity.
Read also: Mark Your Calendars! Crocs Pop-Up at Mid Valley Megamall KL from June 26-30