FashionValet probably needs no introduction as one of the biggest fashion sites in Southeast Asia. The e-commerce portal is now venturing into a new category called FashionValet Bridal, cater to future brides.
Vivy Yusof, Co-Founder and Chief Creative Officer of FashionValet said, “We aim to be present at all stages of a woman’s life – whether it’s her first day of college, first date, first day at work, having her first child or other milestones. The one thing we were missing was the biggest day of her adult life. Now, we can proudly say that FashionValet has become every woman’s life companion.”
The beauty of FashionValet Bridal is the ability to browse a wide selection of wedding dresses from the comfort of your own home. Most importantly, one does not have to be burdened by a hefty price tag of buying a wedding dress. Designs available at FashionValet are made for every customer at affordable prices, ranging between RM1,800 to RM5,000.
The wedding dresses are exclusively made for FashionValet by renowned fashion designers in Malaysia. The impressive list includes Fizi Woo, Khoon Hooi, NH by Nurita Harith, Mimpikita, PU3, Rizman Ruzaini, S. Baharim and Syomirizwa Gupta. Other designers that follow suit will be the likes of Alia Bastamam and Hatta Dolmat.
The launch of FashionValet Bridal is further heightened with the support from St Regis Hotel Kuala Lumpur. The event kicked off with a fashion show that showcased dresses from eight designers, followed by a re-see of the full collection.
Guests were given the opportunity to view the intricacy and detailing of the dresses up close as well as to talk to the fashion designers personally. The launch of this category is not a one-off project, but a permanent category at FashionValet. More designers and new pieces will be added as the category matures.
“Bridal wear is something that has been lingering on my mind for a long time and I am excited that this has come to fruition. We hope that this will ease the burden of future brides in terms of shopping for the perfect dress. I want FashionValet to be a one-stop shopping portal where women are able to get literally everything from head-to-toe, no matter what the occasion,” concluded Vivy.
Read also: The Wedding KL 2016: A Prestigious Bridal Fashion Showcase for Local Talents
