Gentle Monster, the global eyewear brand known for its emotional provocations and genre-bending designs, has arrived in Malaysia with a bang! The brand’s first flagship store in Malaysia, nestled within the swanky Exchange TRX – which has opened its doors on November 29th, 2023 – is an immersive art installation and a testament to Gentle Monster’s avant-garde vision.
Stepping into the 3,522 sq.ft. store is like entering a surreal dreamscape. The store is a dynamic dance of art, technology, and fashion. A hyper-real bison floats amidst the contrasting textures of metal and art, while flowing paths and captivating installations guide visitors through a kaleidoscope of colours and experiences.
The store showcases Gentle Monster’s latest 2024 Optical Collection, a bold and sophisticated line that redefines the boundaries of eyewear. Think daring metal details, playful tinted lenses, and futuristic designs that push the limits of imagination. Each frame is a statement piece, an extension of the wearer’s individuality.
The opening celebration of Gentle Monster store at the Exchange TRX Kuala Lumpur was a fashion spectacle, with local icons sporting the brand’s latest designs against a backdrop of artistic grandeur.
Visit Gentle Monster Kuala Lumpur at G.12A, Ground Level, The Exchange TRX, Persiaran TRX, Tun Razak Exchange, 55188 Kuala Lumpur. Open daily from 10:00AM to 10:00PM.
Read also: Gentle Monster To Unveil Its First Malaysian Flagship Store on November 29th
