Gentle Monster, the avant-garde eyewear brand, kicks off the new year with its groundbreaking 2024 Collection. This new lineup solidifies the brand’s position as an industry leader by setting new standards for innovation and style.
The collection features statement pieces like the Dada RC6 and Sphere W2 sunglasses. The Dada RC6 boasts a structural butterfly shape with a vibrant red frame and iconic metal details, while the Sphere W2 offers a voluminous goggle shape with a solid white frame and modern gray mirror lenses. These designs showcase Gentle Monster’s commitment to expert craftsmanship and cutting-edge aesthetics.
This season, Gentle Monster introduces the “GENTLE JELLY” collection, redefines the goggle frame with bold contours, unparalleled design, and refined aesthetics. Sleek wrap-around shapes and an expanded colour palette embody Gentle Monster’s commitment to pushing boundaries.
Elizaveta Porodina’s captivating campaign photography captures the playfulness and unique visual narrative of the GENTLE JELLY collection. Gentle Monster’s bold storytelling extends beyond its products, evident through its collaborations and reinvention of the traditional retail experience.
Gentle Monster’s 2024 collection is now available at its flagship store at The Exchange TRX, Kuala Lumpur and official online store at www.gentlemonster.com.
Read also: Gentle Monster Lands at The Exchange TRX Kuala Lumpur
