Giorgio Armani New Normal collection for Autumn/Winter 2020-21 stands for the quintessential spirit of the fashion house through an imperceptible balance of shapes and materials creating an idea of elegance beyond trends.
Exquisite, luxurious to the touch fabrics – such as twill, silk sablé, tweed and pure cashmere cloth – define clean and nonchalant silhouettes, constructing a flexible, easy-to-interpret wardrobe.
The collection includes short single- or double-breasted jackets paired with comfortable trousers – whether flowing or tapered at the ankle – enveloping knitwear, long coats and stand-up collared shirts in a neutral palette of greys, greige, black and blue accentuated with burgundy and brown. Belts with trim details, soft scarves and low-heeled shoes in the same shades complete the look.
Born in 2015, New Normal is the permanent offering of iconic pieces within the Giorgio Armani collection. New means up to date: classics style revisited and reinterpreted on the basis of today’s canons; Normal is the norm: a specific aesthetic code crafted from perfect pieces designed to be timeless.
Giorgio Armani New Normal is available in select Giorgio Armani boutiques worldwide, and on Armani.com.
