kate spade new york unveiled its Spring 2023 collection with an experiential presentation during New York Fashion Week on the 9th September. The collection, designed by the brand’srecently appointed head designers, Tom Mora And Jennifer Lyu, is celebrating the beauty and the unexpected adventures of Spring.
Leaning into kate spade new york’s heritage brand codes, Mora and Lyu are partnering to infuse their own fresh perspectives throughout seasonal collections, while driving newness and establishing a cohesive design language across product categories.
With the brand’s 30th anniversary in 2023, this collection is a celebration of kate spade new york’s core DNA, reimagined in new ways through fresh takes on color, pattern, novelty and craftsmanship. The collection is filled with exaggerated florals, oversized polka dots, spring stripes and rain motifs. Bold bursts of signature green are featured alongside brilliant shades of pinks, yellows, blues and reds.
This season, kate spade new york reimagines the iconic Sam bag – the bag that started it all. The forever-icon is updated in new fabrics – including 100% recycled materials – as well as trend-forward colorways and novelty embellishments that balance everyday needs with a bit of fantasy to evoke a spirit of joy, playfulness and nostalgia.
To invite in its larger digital community, the brand has partnered with notable TikTok creators, including Emira D’Spain, Antoni Bumba, Kate Bartlett and Eni Popoola, who offer behind-the-scenes access to New York Fashion Week through their own creative lenses. For the first time, kate spade new york showcased the presentation in a TikTok livestream led by brand partner Dylan Mulvaney, bringing the Spring 2023 collection to life for audiences around the globe.
A few notable Malaysian attendees who also invited to the presentation includes Singer, Songwriter and Actress, Daiyan Trisha; Host and Entrepreneur, Yaya Zahir; and Creator, Christinna Kuan.