The Lunar New Year is all about introducing a new meaning to life, while celebrating the important traditions from our past.
This festive season, Levi’s® encourages you to go bold and try what you have not. The Levi’s® Chinese New Year 2017 Collection does just that: your ally that supports you in achieving your goals through outfits with fresh holiday spirit. For 2017, Levi’s® incorporate The Year of the Rooster into their uniquely designed pieces with embroidery, patching and splashes of red and gold. Ring in the Lunar New Year with a bang and celebrate in style.
FOR HIM
Pieces for men feature the classic Levi’s® 5-pocket, and notably, a distressed pair of 511Ô jeans with patches intended to symbolize good fortune for the entire lunar year. We celebrate The Year of the Rooster with patching on the jeans as well as graphics on a smooth navy fleece and Levi’s® logo tees for that extra pop of flair.
FOR HER
This year’s Chinese New Year Collection is sure to be a favorite for the ladies too. Starting with the flattering 711 Skinny jean, other pieces include the perfect throw-on tees that pay tribute to the rooster as well as the traditional shades of red and gold. For outerwear, we introduce the red zip up hoodie and the ex-boyfriend trucker to look fabulous in welcoming the New Year!
The previous Chinese New Year Collection launched with such success that 2017 marks the first-ever global expansion. The new collection is now available throughout Malaysia.
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