PUMA and Liberty have partnered once again for a new collection of bold floral designs that embody the concept of freedom. The collaboration is a homage to London’s florists and flower shops, featuring prints and embroidery that create a tactile and elevated feeling. The collection channels the spirit of the 1960s, using Liberty’s archive of florals to tell its story. PUMA x Liberty is designed to empower individuals on their journey of self-discovery, no matter where it takes them.
The new PUMA x Liberty collection spans apparel, footwear, and accessories for adults and kids, and features matching sets like the Woven Jacket and Woven Shorts, as well as flowery staples like the Flared Pants and Cropped Hoodie. The collaboration merges Liberty’s signature DNA with PUMA’s luxe sportswear cuts, resulting in exclusive and playful graphics used across the apparel range.
The footwear offerings include Teveris Nitro and Slipstream, both adorned with an exotic floral colour scheme courtesy of Liberty.
Overall, the PUMA x Liberty collection boasts verdant and unabashed matching sets and flowery staples, all with unique graphics that blend the signature styles of both brands.
The latest PUMA x Liberty collection is available starting May 15 in-store at PUMA flagship stores and online at PUMA.com, retailing from RM199 – RM599.
Read also: ‘Be Iconic’: Celebrating PUMA’s Over 50 Years of SUEDE History