Fresh from fronting Coach’s Fall 2017 campaign, Selena Gomez is lending her name to a new Coach collection. The Coach x Selena Gomez offerings include limited edition Selena Grace bag, small leather goods and accessories designed by the singer with the brand’s Creative Director Stuart Vevers.
The Selena Grace, a double-handled holdall for everyday use, is an embodiment of Gomez’s Americana style – versatile, effortless and youthful. Defined by Gomez’s personal touches such as a hangtag bearing her signature, the bag unlocks to reveal a storypatch sewn inside with her empowering message: “To be you is to be strong.” A phrase borrowed from one of her tattoos, “Love yourself first”, is beautifully embossed in Selena’s own handwriting onto the base of the bag.
Famed for its impeccable craftsmanship and recognizable quality, the New York-based house of modern luxury brings contemporary flair to the Selena Grace. The collection also offers small leather goods including the Selena Wristlet, wallets and bag charms that comes in three colourways: Selena Black Cherry, Selena White and Selena Red.
“It was really fun to create this collection with Selena and design pieces that are cool and feminine like her,” said Vevers. “When we designed the Selena Grace, it was about exploring the qualities Selena wanted in a bag and creating something that felt personal to her.”
“I’m very excited for everyone to finally see the design Stuart and I worked on together,” says Gomez. “I can’t wait to carry it—it’s totally versatile, perfect to wear day-to-night and it goes with everything.”
The Coach x Selena Gomez collection will be available in Coach stores nationwide starting September 1, 2017.
Source: Coach & Dimitrios Kambouris/Getty Images
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