As the festive season of Raya draws near, Swarovski is bringing a dazzling touch of luxury to Kuala Lumpur with its exclusive pop-up at Pavilion KL. Running from March 5 to April 6, 2025, this immersive experience marks Swarovski’s 130th anniversary, celebrating a legacy of joy, craftsmanship, and elegance. Whether you’re looking for the perfect festive accessory or a meaningful gift, this event is set to be a must-visit for Raya shoppers.
Swarovski’s Collections Showcase
At the heart of this activation is a spectacular showcase of Swarovski’s most coveted collections, blending artistry, innovation, and luxury. Fashion enthusiasts will be enchanted by the STUART POWER SHINE, a limited-edition Swarovski Creators Lab collaboration featuring a high-glamour silhouette adorned with over 6,000 pavé crystals and a sleek 75mm stiletto heel—designed for both style and comfort.
Another showstopper is the PIPATCHARA x Swarovski collaboration, the first international brand co-creation in Asia for 2024. This masterpiece redefines meaningful luxury with the Mini AMU bag, a handcrafted macrame piece infused with Thai design wisdom and embellished with over 70 sustainable Swarovski crystals, supporting community craftsmanship while elevating contemporary fashion.
Adding a bold statement to the lineup, the Millenia Choker stuns with a vibrant mix of shapes and shades, intricately arranged to create one dramatic silhouette—a true embodiment of rich creativity and heritage-inspired opulence.
For those who appreciate the beauty of nature, the Idyllia Birds and Butterflies Bell Jar is a breathtaking collector’s item, boasting 1,366 facets and 5,628 stones, capturing the elegance of cockatoos, royal flycatchers, and multi-colored butterflies in stunning detail.
Complementing this is the Idyllia Cockatoo, a mesmerising figurine featuring 635 expertly cut facets and a delicate color gradient crown, reflecting Swarovski’s unparalleled craftsmanship.
Home décor lovers can also explore the Rosenthal Collection, an exquisite fusion of crystal and porcelain, featuring the new Signum Collection in a stunning green palette, designed to bring joy and elegance to every dining experience.
Gifts with Purchase
Adding to the excitement, shoppers will receive exclusive green packets with any purchase and a Swarovski Watch Box with a minimum spend of MYR 960. It’s the perfect opportunity to indulge in timeless luxury while embracing the spirit of giving.
Whether you’re curating a dazzling Raya ensemble or searching for a gift that embodies elegance, Swarovski’s Pavilion KL pop-up promises an unforgettable shopping experience. Mark your calendars and step into a world of brilliance this festive season!
Swarovski’s Exclusive Raya Pop-Up
Pavilion KL, Centre Court
March 5 to April 6, 2025
10am-10pm
Read also: Swarovski Welcomes the Year of the Snake with a Radiant New Collection
