The First Janesuda x Pomelo Collection Featuring Sustainable Cotton Fabrics

Pomelo, the leading omnichannel platform in Southeast Asia, is launching its first exclusive collection with “Janesuda”, the eponymous clothing line of Thai designer Janesuda Parnto, who is also a famous Thai actress. This 26-piece of Janesuda x Pomelo collection, featuring beautiful pieces ranging from versatile resort wear to evening wear inspired outfits, which are perfect for weekend getaway or travelling!

Janesuda has been drawn to the world of fashion since childhood and shows great diversity in her designs – from basic clothing line to thematic seasonal lines for casual sundresses and formal wear. Under the helm of Janesuda, the Janesuda brand has been recognised and loved by Thais for its unique garments that exude sensuality, vivaciousness and enchantment.

Janesuda presented a unique style and design flair across the 26-piece collection, combining floral prints, lace patchworks and customised cotton eyelets which are only available on Pomelo. What make the Janesuda x Pomelo collection more special is that the cotton used in the collection is eco-friendly and ethnically sourced. Pomelo is working with Members of The Better Cotton Iniatiative (BCI), the world’s largest sustainability program, to source the sustainable cotton fabrics for this collection. The sustainable cotton is softer than the conventional cotton fabric and designed to be breathable, durable, anti-microbial, odor-free, skin-friendly, and low maintenance. This initiative is in line with Pomelo’s sustainability agenda in alignment with the 3P’s concept, namely the People, Planet and Profit Distribution.

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