Tiffany & Co. unveiled the Tiffany Co. x Andy Warhol holiday campaign film starring Hailey Bieber in early November. The film is a tribute to the artist’s legendary Factory and love for the holidays. Shot by Mario Sorrenti in New York City with photography by Raymond Meier, the Tiffany & Co. x Andy Warhol campaign film brings the holiday season to life in a larger-than-life party filled with diamonds, Tiffany Blue Boxes and no-rules attitude.
The video celebrates the spirit of giving amid a soirée reminiscent of those decadent nights at Warhol’s infamous downtown Factory. In an expansive space illuminated by festive décor, Super-8 camera projections and sparkling Tiffany & Co. designs, Hailey Bieber is the glamorous host of this ultimate holiday party. As the partygoers trickle in, Bieber is the star and center of attention, handing out Blue Boxes to the guests in attendance. Celebrating into the night, guests exchange exceptional gifts, such as Jean Schlumberger’s iconic Bird on a Rock brooch. A Christmas tree made entirely from Blue Boxes makes one thing clear: there’s no holiday party like a Tiffany & Co. holiday party.
In addition to the Warhol-inspired film, the House announces the debut of an exclusive Tiffany & Co. x Andy Warhol limited-edition collection inspired by the artist’s holiday greeting cards created for the jeweler during the 1950s and ’60s when Warhol was regarded as one of the most successful commercial illustrators in New York City. Warhol created the vibrant Tiffany & Co. holiday cards on paper in his signature blotted line and watercolor style, illustrated with birds, stars, shoes, trees and other holiday themes.
Also paying homage to Warhol’s iconic illustrations are the House’s 2022 holiday campaign and the new Advent Calendar—all celebrating the artist’s connection with Tiffany & Co. The Tiffany & Co. x Andy Warhol limited-edition collection is a celebration of the jeweler’s longstanding connection with the art world and Warhol’s love for the holiday season, everything from tableware and ornaments to greeting cards and playing cards feature Warhol’s whimsical, festive motifs.
The Tiffany & Co. x Andy Warhol limited-edition collection is now available at its stores and on Tiffany.com.
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