One of the largest jewellers in Asia, Tse Sui Luen Jewellery (TSL) launched its new elegant concept luxury boutique at Pavilion Kuala Lumpur last week in an evening of trendsetting style. The TSL luxury boutique, the first of its kind in Asia, stands tall along the posh corridors of the new ‘Elite’ wing of the prestigious shopping centre that houses some of the world’s prominent luxury brands.
The elegant grandeur concept is well-infused into the 200-meter-square new boutique under the four-meter high ceiling, a perfect representation of the magnificent TSL brand name. The flagship store, embodying a minimalistic design using high-end earth-tone materials; creates an atmosphere where jewel lovers can leisurely enjoy during their jewellery appreciation experience. To further mark the occasion, TSL dedicated an unprecedented and separate VIP Zone for the special guests, showcasing grand piece jewellery to provide VIPs with a private dazzling feast of opulent jewellery and extraordinary service.
The evening of launch was preceded by a surprise opening act by a 15-piece orchestra conducted by Mrs. Annie Yau Tse, Chairman and Chief Executive Officer of TSL at the Couture Pavilion and followed by a joint fashion show with three of Malaysia’s renowned and stylish fashion designers including Beatrice Looi, Nurita Harith and Justin Yap. 18 models took to the catwalk and gave the audience an interlacement of gems blended through the vibrant fashions of the designers. The presence of Mrs. Annie Yau Tse flanked by renowned Hong Kong actor Ruco Chan, a friend of the brand who lent his star appeal on the grand occasion.
Read also: LukFook Jewellery Makes First Foray into Malaysia with the Opening of Two New Stores in KL
