Fast fashion leader URBAN REVIVO (UR) has arrived in Malaysia, marking a significant moment in its global expansion. The brand celebrated the grand opening of its flagship store at Pavilion KL on July 9th, 2024, following the launch of its first store at 1 Utama Shopping Centre at the end of last month.
The launch event dazzled guests with an electrifying escalator fashion show showcasing UR’s bold and vibrant styles. This culminated in a dramatic reveal of the store’s impressive design, featuring a grandiose art installation and Malaysia’s first full LED façade.
Spanning over 27,000 sqft, the flagship store is a haven for fashion exploration. The space seamlessly blends curved surfaces with dynamic lighting and warm ochre tones, creating a vibrant shopping atmosphere. An exclusive art installation and VIP fitting room add Instagrammable touches, further enhancing the immersive experience.
URBAN REVIVO offers a diverse range catering to various tastes for both women and men. The women’s collection encompasses glamour, urban chic, high street, and leisurewear, while the men’s collection features trendy urban and vogue selections.
This flagship launch signifies UR’s dedication to the Malaysian market. With upcoming stores planned for Mid Valley in September and Sunway Pyramid in November, URBAN REVIVO is poised to become a major player in the country’s fashion scene.
