Nestlé Ice Cream has recently launched MAT KOOL® FruityBug, a ladybird-shaped twin stick ice cream crafted for sharing. The launch event was part of the MAT KOOL® FruityBug Roadshow at Mydin Mall, USJ1.
After the success of the first sharing stick ice cream – MAT KOOL® Butterfly, MAT KOOL® introduced its second sharing stick ice cream in refreshing flavours of strawberry and pineapple. Made with plant-based colouring, MAT KOOL® FruityBug’s sweet blend of taste will bring a delectable delight to consumers’ senses. This underscores the brand’s commitment to provide quality products and unique ice cream experiences to its loyal consumers.
The launch was also held in conjunction with Mydin’s 60th anniversary, and customers also had the opportunity to enjoy exciting activities and promotions for MAT KOOL® FruityBug at Mydin Mall, USJ that weekend. Lucky winners walked home with MAT KOOL® FruityBug and limited edition MAT KOOL® cooler bags. The MAT KOOL® FruityBug roadshow is happening nationwide from all of September until mid-October .
MAT KOOL® FruityBug ice cream is now available in stores and e-commerce platform 11street at the recommended retail price of RM 1.90.
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