TikTok Shop 11.11 Mega LIVE Showdown Draws 5 Million Viewers, Fueling Nearly 80,000 Orders

Last night, TikTok Shop’s 11.11 Mega LIVE Showdown captivated over 5 million viewers nationwide in a thrilling four-hour livestream that connected local creators, MSMEs, and beloved brands with enthusiastic shoppers. From 7 PM to 11 PM, the show surged with excitement, racking up nearly 80,000 livestream orders as fans tuned in to support and shop.

The broadcast, which aired on both @tiktokshop_my and TV3, brought viewers an immersive “shoppertainment” experience, featuring exclusive discounts, vouchers, and the chance to win prizes, including a Myvi, Honda ADV 160, and more. Top creators such as @khairulaming, @yang, @neelofa, @sallywhoo, @dearcarynn, and @tulippetals headlined the show, bringing a dynamic blend of entertainment and shopping that kept audiences engaged.

The 11.11 Mega LIVE Showdown also shined a spotlight on Malaysian MSMEs through #JomLokal, with homegrown brands like Dapur Pak Amir and Shiffa Curry Powder taking center stage. Nur Aisya Rosly, Marketing Communication Lead at TikTok Shop Malaysia, emphasized the platform’s commitment to empowering local entrepreneurs, saying, “It’s thrilling to see Malaysian-made brands shine in front of millions of viewers on TikTok and on TV3.”

With the 11.11 Mega Sale continuing through today, shoppers can still take advantage of TikTok Shop’s extensive savings with up to 80% off select brands, free shipping vouchers, and additional platform and seller discounts.

For more details, visit TikTok Shop.

Read also: Lazada Gears Up for 11.11 with AI Shopping BFF and Crazy Deals