A team of top celebrities including Gordon Ramsay, Rob Brydon, Sir Ian McKellen and Thandie Newton make appearances in British Airways’ entertaining new pre-flight safety video, which will be launched in the coming September.
The new film features some of Britain’s best-loved personalities and has been designed to help customers absorb important safety messages, while boosting fund-raising for ‘Flying Start’, the global charity partnership between British Airways and Comic Relief.
Ten celebrities are seen auditioning in humorous sketches in front of comedian Asim Chaudhry, as his People Just Do Nothing character Chabuddy G, for a coveted part in the safety video, while simultaneously demonstrating the safety features and procedures on the aircraft. These celebrities that feature in the video are: Gordon Ramsay, Rob Brydon, Sir Ian McKellen, Rowan Atkinson, Chiwetel Ejiofor, Jim Broadbent, Thandie Newton, Gillian Anderson, Warwick Davis, Jess Glynne and Chabuddy G (Asim Chaudhry).
In a characteristic section at the end of the video, Rowan Atkinson comically fumbles around his seat for loose change to place in a Flying Start envelope, which are available to customers on flights to enable them to make donations to Comic Relief.
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